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Add to an audience in Mailchimp when a new contact is added in HubSpot

When a new contact is added in HubSpot, add to an audience in Mailchimp.

Start the 14-day trial, then find it under Templates → Library. It installs into the client you choose, switched off, with its checklist.

Steps
1
Client fills in
1
Accounts
2
Starts
A new contact is added in HubSpot, within 5 minutes

UsesBeta

Every step, in order

When it happens in the first app, the step runs in the second, with the client’s own account.

A new contact is added
A contact created in HubSpot (a form, an import, by hand), checked every 5 minutes. The token needs crm.objects.contacts.read.
Add to an audience
Adds the email to an audience, or updates its merge fields if it is already there: a lead who submits twice is one subscriber. The status applies to a new subscriber only; an existing one keeps theirs (change it with “Update a subscriber”).
  1. Starts whenA new contact is added
  2. App stepAdd to an audience

What each client fills in

Mailchimp: Audience ID
For example Audience → Settings → Audience name and defaults

The accounts it needs

Each is the client’s own, stored encrypted and never copied between clients. Until one is added the client’s checklist shows it, and nothing runs.

  • In the client’s HubSpot: Settings → Integrations → Private Apps (Legacy apps) → Create → scopes crm.objects.contacts.write, and for the triggers crm.objects.contacts.read, crm.objects.deals.read and tickets → copy the access token. A private app needs no HubSpot review.

  • In the client’s Mailchimp: Profile → Extras → API keys → Create A Key. The server prefix is the part after the dash (us21).

After you install it

It lands switched off. The client’s checklist holds exactly this:

  1. Connect the client’s HubSpot, for “A new contact is added”
  2. Connect the client’s Mailchimp, for “Add to an audience”
  3. Fill in Mailchimp: Audience ID (For example Audience → Settings → Audience name and defaults)

Thrum is cooking.

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