Every plan has every connected app, 1,640 templates, the CRM, the inbox, proposals and client billing. Seats decide how many clients and runs you carry.
Outgrow it? Add a seat for more clients, runs and email ($20 on Solo, $99 on Agency, $249 on Scale, a month), or move up a plan; both can go down again later. At a limit, your client’s forms keep collecting and their portal stays up. What happens at a limit
Prices in US dollars, before tax. Seats run from 1 to 50 here; for more, write to hello@thrum.run.
Seat math
Each seat stacks the plan’s allowance.
Clients, runs, forms, responses, CRM records and email grow with every seat. Team members, schedules, run history and portal branding stay with the plan.
A limit stops what you start, never what your client’s customers start.
Warnings first
You hear at 80% and again at 100% of a month’s runs, responses or email, once each.
Nothing breaks for the client
At a limit, forms keep collecting, the workflows they start keep running and portals stay up; only scheduled runs pause. Responses past it are stored, and appear once you add a seat.
If a payment lapses
Everything runs for 7 more days. Then workflows pause while forms keep collecting; forms close on day 37.
More clients than seats
A client past the plan’s room is locked: its forms and portal keep working, its schedules pause after 7 days, and it is read-only until there is room.
Project and task tools: ClickUp, Asana, Linear, monday.com
Included
Included
Included
Scheduling: Calendly
Included
Included
Included
Support desks: Zendesk, Freshdesk, Intercom, Front
Included
Included
Included
Built in: Twilio SMS, Resend email
Included
Included
Included
Templates4
Workflow starters
921
921
921
Playbooks
105
105
105
Packs, installed into a client in one step
17
17
17
Form templates
597
597
597
Forms12
Formsper seat
3
Unlimited
Unlimited
Responses / monthper seat
250
Unlimited
Unlimited
18 question types and hidden fields
Included
Included
Included
Multi-page forms, logic and a flow map
Included
Included
Included
Themes and layouts
Included
Included
Included
Share link and embed
Included
Included
Included
AI form generation, on your OpenAI keyBeta
Included
Included
Included
Responses, answers and analytics
Included
Included
Included
Analytics by page, field, audience and version
Included
Included
Included
Live events
–Not included
Included
Included
Raw data
–Not included
Included
Included
Test leads
Included
Included
Included
CRM13
CRM recordsper seat
2,500
Unlimited
Unlimited
Custom objects
Included
Included
Included
Table, record and board views
Included
Included
Included
Lists and stages
Included
Included
Included
Where every value came from, with full history
Included
Included
Included
Duplicate detection and merge
Included
Included
Included
Formula fields
Included
Included
Included
AI fields, on your AI keyBeta
Included
Included
Included
CSV import and export
Included
Included
Included
Migrate from HubSpot and PipedriveBeta
Included
Included
Included
CRM events start workflows
Included
Included
Included
A won deal becomes a client
Included
Included
Included
Search across the CRM
Included
Included
Included
Email marketing4Beta
Marketing emails / monthper seat
5,000
100,000
300,000
More marketing email in a month
Add a seat
Add a seat
Add a seat
Campaigns, automations, templates and reports
Included
Included
Included
Your own Mailgun, Resend or Amazon SES
Included
Included
Included
Inbox6Beta
Inbox emails sent / monthper seat
500
5,000
25,000
More inbox email in a month
Add a seat
Add a seat
Add a seat
SMS threads, on your client’s Twilio
Included
Included
Included
Email threads
Included
Included
Included
Workflow messages in the same thread
Included
Included
Included
Opt-out handling
Included
Included
Included
Client portal and delivery8
Portal branding
“Powered by Thrum”
White-label
White-label
Portal address
Thrum subdomain
Your custom domain
Your custom domain
Leads and reply status
Included
Included
Included
Monthly report, by email and PDF
Included
Included
Included
Client approvalsBeta
Included
Included
Included
Status page
Included
Included
Included
Sign-in by email link
Included
Included
Included
Workflow health monitoring and alerts
Included
Included
Included
Proposals and client billing5
Proposals with click-to-accept
Included
Included
Included
Signed agreement PDF
Included
Included
Included
Workspace, forms, workflows and portal set up on accept
Included
Included
Included
Client invoices through your own StripeBeta
Included
Included
Included
Your markup on SMS and email usageBeta
Included
Included
Included
Bot protection4
Cloudflare TurnstileBeta
Included
Included
Included
Signed timestamps and a hidden-field trap
Included
Included
Included
Held-spam review and release
Included
Included
Included
Spam-wave alerts
Included
Included
Included
Support and what is next2
Support
Email
Email
Priority
Public API
–Not included
–Not included
Not built yet
Need more runs or inbox email in a month? Add a seat. You can remove it again later.
Questions about pricing
When does Thrum open?
Soon, and there is no date yet. Sign up for early access and you’ll get an email the day it opens.
Does signing up start a trial or a bill?
No. Nothing starts and nothing is billed while it’s closed. The 14-day trial starts the first time you sign in after it opens.
What is a seat?
One unit of a plan. Each seat adds that plan’s clients, workflow runs, forms, responses, CRM records and inbox email. Team members are counted on their own, so two seats does not mean two people.
Does my own business count as a client?
No. Every plan includes your own workspace, and it never counts against your clients. It shares the plan’s monthly runs.
What happens when I reach a limit?
Nothing breaks for your client. Forms keep collecting, the workflows they start keep running and portals stay up. Scheduled runs pause, and responses past the limit are kept and shown once you add a seat or move up. We tell you at 80% and at 100%.
Can I buy more runs or inbox email?
Add a seat. It adds the plan’s runs and inbox email for as long as you keep it, and you can remove it again later.
How does the trial work?
You start on Solo for 14 days with your workspace and two clients, no card. Once a client has a live run, you get 14 more days. At the end you keep one client on Solo, add a seat for the second, or move to Agency.
What if I don’t choose a plan when the trial ends?
Everything keeps running for 7 more days. After that, workflows pause while forms keep collecting and portals stay up, so no lead is lost. Choose a plan and everything picks up where it stopped.
Who pays for texts, emails and AI?
Your own Twilio, Resend and AI keys do the sending, so those costs sit with you, not in the plan. You can add your markup and bill your client for them.
Can I change plans later?
Up or down, and add or remove seats, at any time. Moving down never archives a client for you: if you have more clients than the new plan covers, you choose which to archive first.
Thrum is cooking.
Get early access and you’ll be among the first in. Early members get a launch perk.